Marketing tools for your gastronomy
Digital helpers for modern communication
Nowadays, guests mainly inform themselves about gastronomic offers online. Nothing is more annoying than stumbling across missing or outdated information, be it incorrect opening hours or an outdated lunch menu. For restaurateurs, it is therefore indispensable not only to be digitally present, but to always convince with a professional overall presence - and preferably without much maintenance effort.
gastronovi's marketing tools give you the opportunity to do just that: Map the entire marketing value chain, from web presence to direct communication with your guests. And it's all centrally controlled, so data only needs to be maintained once - from your opening hours and menu to relevant guest information.
The 4 pillars for efficient gastro marketing:
Modern online presence
Professional web presence from A to Z
Intuitive construction kit for a modern website
Connection to Google My Business & Reserve with Google
Latest technologies: search engine optimized & responsive
All important information always up to date
With gastronovi marketing tools, you are visible to your guests on all channels. Whether via your self-designed website, your social media channels or your Google presence, all relevant information - from your opening hours to the menu - is provided automatically and changes are applied in real time. This way you can be sure that your guests will always have the most up-to-date information without much maintenance effort. A special service: Integrate table reservation & ordering options directly on your online channels with gastronovi!
Guest communication & customer loyalty
Be reachable - on all channels
Newsletter dispatch for offers, events, news & more
Intelligent recipient groups for targeted marketing campaigns
Social media connection with online ordering option
Automated communication across all channels
Stay in touch with your guests - because good service doesn't just start on site these days! Send newsletters about the latest offers, events or news and automate your social media communication: Using intelligent target groups, you ensure that customers receive exactly the information that is really relevant to them.
The gastronovi single source principle
Maintain data centrally once - use it always & everywhere
Create new recipe
Update menus
Publish directly
Order & enjoy
Digital menu & online ordering
Your classic menu can do more - much more
Individual & appealing menus
Use modern design templates & export ready to print
Offer digital menu & order function online
Display menu on digital billboards
Your food and creations are the heart of your gastronomy. It's time to put them in the right light: whether in the classic printed form, digitally via the self-ordering system on your website or via TV display directly at the counter - the chalkboard was yesterday! Thanks to the single-source principle, your recipe and menu database is automatically kept up to date, and new dishes appear in real time on your digital channels - ideal for daily specials such as a lunch special.
Actions, discounts & promotions
Attract new guests & retain regular customers
Offer voucher sales directly from your website
Using customer cards for sustainable customer loyalty
Offer discounts & promotions - increase additional sales
Extensive customer file with CRM functions
Your guests' expectations are high - and competition in the hospitality industry is fierce. This makes it all the more important to inspire customers again and again and to retain them in the long term. For example, with exciting and customized promotions, discounts or loyalty programs. All of this can be conveniently mapped with the diverse CRM functions of the gastronovi marketing tools.
